I Got Your Back

The Importance of School Supplies

“I Got Your Back” was our first initiative, created to support underserved communities in Toronto, starting with Rexdale—an area with many low-income families and newcomers. Back-to-school costs can be a burden, especially for families with multiple children, so our goal was to equip kids and teens with backpacks and essential supplies to start the year right.

Herschel Supply Co. donated our first 100 backpacks, but the demand was greater. With help from Kits for a Cause, we raised over $10,000 in under two weeks, adding nearly 400 backpacks and supplies. Partnering with the Rexdale Community Hub, we made our first event a huge success.